Originally Posted March 10, 2020 cbrandagency.com
“When I started CBrand Agency, I needed to be my own first client and go through my own creative process.”
This is why I believe CBrand Agency’s: See It. Say it. Create it. three step process can help any brand unlock a new vision, create its story and fuel its growth. Here is one example of a framework I used to identify the CBrand vision.
Pick two super powers. I started with CREATIVTY and STRATEGY. 
Draw two overlapping circles and label them with each super power. 
Write words on sticky notes and map them out on your diagram. The words in the space between your two super powers – that’s where you can take action. It’s where your two super powers meet, and where you can provide a unique point of difference by leveraging your unique skills to make impact
You will want to come back to these words when you’re ready to SAY IT and get your brand story down on paper.
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